Last week we filmed a short segment of a video that introduces a Charity Football Tournament for young kids, the SATUCCup 2015. SATUC Cup is 6-a-side football tournament in Cairowith teams comprised of disadvantaged children from around the world. The shoot was simple, film the speaker as she looks direct to camera. There was a few extra cut aways and sections, but nothing to extreme. However, this was an extremely rushed job. Totally last minute. No recce, no extra crew and a short window to film in.
This animated 3D TV advert, which was launched last weekend on Sky Sports during their coverage of the 2014 Ryder Cup, is the latest ad from Bioflow Sport Magnetic Wristbands, one of the world's leading suppliers of magnetic wrist products. The concept was developed in-house for Square Elephant Productions by Parag Sankhe and Martin Smith who had to surmount the challenge of creating an eye-catching advert for a traditional healing product which is used by many professional and amateur golfers, whilst still satisfying the regulations of the clearance agency Clearcast who police the industry on behalf of the commercial TV networks and who have very strict guidelines for such adverts.
